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NEWEST ARTICLE: Selling on Value: The Sales Rep Dilemma (Click Here to Read)
Article Archive: |
Author: |
Format: |
| A New Question For All Managers. | Dr. Seth Silver |
.pdf (READ) |
| Beyond Standard Conjoint Analysis. | Michael Hurwich |
.pdf (READ) |
| Can You Capture The Price And Value Of Speed? | Michael Hurwich, Dr. Doug Treen, Tammy Power |
.pdf (READ) |
| Can You Explain Your Prices? | Michael Hurwich, Michael Oswald |
.pdf (READ) |
| Capturing The Value Of Technical Innovation. | Alain Meloche |
.pdf (READ) |
| China Syndrome. | Michael Hurwich |
.pdf (READ) |
| Dealing With Price Discretion | Alain Meloche |
.pdf (READ) |
| Diagnosing the Price For A New Product Drug. | Michael Hurwich, Jackie Cheesman |
.pdf (READ) |
| Dressing To The Nines. | Dr. Vinay Kanetkar |
.pdf (READ) |
| Ecommerce: A Pricing Challenge. | Alain Meloche |
.pdf (READ) |
| EDLP: (Every Day Low Pricing) | Michael Hurwich |
.pdf (READ) |
| Implementing A Significant Change In Pricing Practices. (CASE STUDY) | Alain Meloche |
.pdf (READ) |
| Integrity Pricing: Manufacturing Trust. | Michael Hurwich |
.pdf (READ) |
| Knowing When Price Followship Is The Better Strategy. (CASE STUDY) | Michael Hurwich |
.pdf (READ) |
| Low Price Strategies. | Alain Meloche |
.pdf (READ) |
| Loyalty Programs. (CASE STUDY) | Michael Hurwich |
.pdf (READ) |
| Making Sure The Sales Force Gets The Right Price. | Alain Meloche |
.pdf (READ) |
| Managing 100 Basis Points. | Michael Hurwich, Tammy Power |
.pdf (READ) |
| Measuring The Impact Of Price Promotions. | Alain Meloche |
.pdf (READ) |
| Monadic Testing Revisited. | Alain Meloche |
.pdf (READ) |
| No Haggle No Hassle Pricing. (CASE STUDY) | Michael Hurwich |
.pdf (READ) |
| Optimum Dynamic Pricing Has Application Beyond Airlines. | Alain Meloche |
.pdf (READ) |
| Over Deliver And Under Price. | Tammy Power |
.pdf (READ) |
| Price Discounts Are Killing The American Music Man. | Michael Hurwich |
.pdf (READ) |
| Price Discretion - Myth and Reality. | Alain Meloche |
.pdf (READ) |
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Price-value elasticity (PVE). Nokia´s transformation into a Superbrand.
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Bo Bäckman |
.pdf (READ) |
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Pricing Approaches For New Product Innovations. |
Alain Meloche |
.pdf (READ) |
| Pricing Czar vs. Institutionalize Pricing Strategy. | Michael Hurwich |
.pdf (READ) |
| Pricing Experts: Who Are They? | Michael Hurwich |
.pdf (READ) |
| Pricing In A Dynamic Environment. | Alain Meloche |
.pdf (READ) |
| Pricing In A World Of Chaos. | Alain Meloche |
.pdf (READ) |
| Pricing In Uncertain Times. | Alain Meloche |
.pdf (READ) |
| Pricing Leadership: Pricing Momentum. | Alain Meloche |
.pdf (READ) |
| Pricing New Product Innovations. | Michael Hurwich |
.pdf (READ) |
| Pricing Research Is Not About Price! | Tammy Power |
.pdf (READ) |
| Pricing Strategy Implementation: 10 Pitfalls To Avoid... | Alain Meloche |
.pdf (READ) |
| Pricing To Customer Expectations (World Economic Journal 2011) | Michael Hurwich, Julia Reshetnikva | .pdf (READ) |
| Purchasing Group Pressure. | Alain Meloche |
.pdf (READ) |
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Responding To Penetration Pricing In Turbulent Markets. (CASE STUDY) |
Alain Meloche |
.pdf (READ) |
| Restaurant Pricing: Some Food For Thought | Peter Maniscalco | .pdf (READ) |
| Smarten Up, You Sell Service Not Price! | Michael Hurwich |
.pdf (READ) |
| Software Pricing - The Pressure Is On! | Alain Meloche |
.pdf (READ) |
| Successful Price Promotions Require An Understanding Of Customer Behavior. | Michael Hurwich |
.pdf (READ) |
| Surviving The Retail Squeeze. | Michael Oswald |
.pdf (READ) |
| Taking Charge Of The Electrical Market. | Michael Oswald |
.pdf (READ) |
| The Effectiveness Of Strategic Or Tactical Decision Making. | Alain Meloche |
.pdf (READ) |
| The Flexible Packaging Industry. (CASE STUDY) | Michael Hurwich |
.pdf (READ) |
| The paradox of pricing: How simplifying Price Sensitivity Can Heighten Price Awareness | Michael Hurwich |
.pdf (READ) |
| The Pricing Decision: Who Makes It And Who Makes It Work? | Alain Meloche |
.pdf (READ) |
| The Slippery Slope Of Price Competition. | Michael Hurwich |
.pdf (READ) |
| The Top 10 Lies Of Pricing. | Michael Hurwich |
.pdf (READ) |
| The Use Of Analysis In Pricing. | Alain Meloche |
.pdf (READ) |
| 3 Strategies For Responding To Price Competition Without Cutting Prices. | Michael Hurwich |
.pdf (READ) |
| Using Creative Pricing For Competitive Advantage. | Michael Hurwich |
.pdf (READ) |
| Using Loyalty Programs To Improve Pricing Performance. | Michael Hurwich |
.pdf (READ) |
| Value Based Pricing In "Not-for-profit" Corporations. | Michael Hurwich |
.pdf (READ) |
| Where To Focus List Prices Or Discounts. | Alain Meloche |
.pdf (READ) |
| Will Electronic Pricing Create The Most Efficient Market Of Them All? | Alain Meloche |
.pdf (READ) |